Marketing Software
Agile Marketing Software Design & Development
Processes are best when they are turned into platforms. Nothing replaces face to face interaction, but many interactions can be streamlined with the right software. VALID delivers handcrafted solutions tailored to your business, your team, your culture and your brand.
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Marketing Workflow
Workflow addresses how marketing programs move from strategy to execution and from validation to scale and business impact. The right workflow software reduces friction and creates new opportunities. VALID’s approach puts the ‘human factor’ in the driver's seat empowering your marketing team with the right tools, technologies and process flow.
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MVC & Scaled Campaign Management
Agile marketing ensures your campaigns are always improving. The right software facilitates this process. VALID’s approach supports this ideology by structuring minimum viable campaigns and the process to pivot and scale).
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Collaboration Tools
Collaboration is a cornerstone of agile. Effective collaboration leads to better solutions, stronger results, and a more cohesive marketing culture. VALID focuses on implementing balanced collaboration informed by research.
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Strategy Documentation Management & Versioning
A smart strategy centers your marketing efforts. An agile marketing strategy goes a step further and provides a software accessible living document to inform decision making. VALID’s approach provides a flexible and accessible platform to align all team members around vision, objectives and measures.
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Action Items Management & Tracking
Marketing results come to life through execution. This requires highly usable software that makes it easy to prioritize, organize and track action items. VALID leverages the best of agile methodologies so that you can hold your marketing programs accountable.
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Marketing Analytics & Marketing Business Intelligence
The bedrock of knowledge management for any modern day marketing initiative is marketing data analytics and software driven marketing business intelligence. VALID uses marketing data science and marketing data analysis to derive insights to inform strategy and action items to propel marketing productivity.
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Agile Marketing Research & Insights
